Marketing management :
658.8
Sarangi, S.K.
Marketing management : (a comprehensive marketing management textbook of BBA, BBS. PGDM, MBA & M-PHIL programmes of Indian universities and B.School, The book is useful for marketing managers and corporate leaders)/ by S.K. Sarangi.- New Delhi:Asian Books,2006.
xxi, 590p.;24 cm. (Pbk)
Note: Includes bibliographical references & index.
ISBN:818412015X Rs. 275.00
DBAD / PUB /ENG-90137/ EN-73670 / 275.00 /sign