CRM at the speed of light : social CRM strategies, tools, and techniques for engaging your customers / by Paul Greenberg
Material type:
TextPublication details: New Delhi McGraw-Hill 2010Edition: 4th edDescription: xxvi, 662 p. : ill. 24 cm (pbk)ISBN: - 9780070702523
- 0070702527
- 658.812
Contents:
OMG! : your customer really is your BFF! -- CRM, CMR, VRM or-- who cares? -- The customer owns the experience -- Enterprise 2.0 : not exactly what you think -- A company like me : new business -- Do you have the ring? : tools for customer engagement -
| Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
English Books
|
D.B.Act.Division | Non-fiction | 658.812 GRE (Browse shelf(Opens below)) | Pbk | 1 | Not For Loan | EN-79706 |
Includes index.
OMG! : your customer really is your BFF! -- CRM, CMR, VRM or-- who cares? -- The customer owns the experience -- Enterprise 2.0 : not exactly what you think -- A company like me : new business -- Do you have the ring? : tools for customer engagement -
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